The Incidental Tarot grew out of a writing project, the NaNoWriMo (National Novel Writing Month) where participants commit to writing a 175 page novel within the 30 days of November.
Having successfully completed a 30 day novel last year, Holly DeFount was so inspired that she decided she wanted to try the same type of thing with her visual art. She challenged herself to create one original piece of art every day in 2011.
She chose to format each piece the size of a 2.5” x 3.5” trading card, and before she knew it, her daily drawings were becoming a Tarot deck. She decided to go with it and The Incidental Tarot was born.
DeFount wants to be clear about the ‘incidental’ nature of the deck. The images, like all art, are a mixture of the intentional and the unconscious, but she meant to draw what she’s drawn.
The deck is incidental only in that it arose from another project, and wasn’t originally intended. But it certainly is a lovely surprise.
She’s decided to publish it herself and like so many Tarot creators, is looking for help, in this case with the printing and promotion of the deck.
She’s got herself an IndieGoGo page and is offering a copy of the deck to people donating $25 or more.
Check it out. It’s pretty, and magical, and I love how it came to be.